Technology & AI at Joomer

Joomer combines modern cloud infrastructure, machine learning, and computer vision to create a smarter, more trustworthy creative marketplace.

AI-Powered Product Features

Smart Creative Matching

Our AI-powered recommendation engine analyzes event characteristics, client preferences, photographer portfolios, and historical booking patterns to make intelligent creator recommendations.

What it considers: Event type, location, budget range, artistic style, portfolio quality, availability, ratings, and past client feedback.

Impact: Clients find ideal creators 80% faster. Creators get matched with ideal clients. Booking completion rates increase by up to 40%.

✓ Active roadmap item

ML Recommendation Engine

Computer Vision Portfolio Analysis

We use computer vision to automatically analyze photographer portfolios, scoring image quality, technical excellence, and artistic consistency.

What it analyzes: Composition quality, lighting techniques, color balance, subject focus, sharpness, and artistic coherence across portfolio samples.

Impact: Hidden gems get discovered. Quality standards are objective and consistent. Clients make faster, more confident choices.

✓ Active roadmap item

SageMaker Vision Analysis

ML-Based Fraud & Trust Detection

Our machine learning models continuously monitor platform behavior to detect suspicious activity and protect both clients and creatives.

What it monitors: Transaction patterns, review authenticity, booking behavior anomalies, identity verification signals, and communication patterns.

Impact: Fraud detected in real-time. Fake reviews filtered automatically. Trust scores are data-driven. Both users feel safe.

✓ Active roadmap item

Fraud Detection Engine

Enterprise-Grade AWS Infrastructure

Joomer is built entirely on AWS, leveraging world-class cloud services for reliability, scalability, and performance across Africa.

Compute & Hosting

  • EC2 — Auto-scaling compute instances for backend APIs and services
  • Amplify — Hosting and continuous deployment for our Next.js frontend
  • Lambda — Serverless functions for real-time event processing
  • Route 53 — DNS management and health checks for high availability

Data & Storage

  • RDS — PostgreSQL relational database for structured data with automated backups
  • S3 — Secure storage for portfolio images, contracts, and deliverables
  • SES — Transactional email for booking confirmations and notifications

AI & Machine Learning

  • SageMaker — Training and deployment of ML models for recommendations, computer vision, and fraud detection
  • SageMaker Feature Store — Central repository for ML features enabling fast model development and A/B testing
  • Built-in Algorithms — AWS SageMaker provides optimized algorithms for image classification (portfolio analysis) and anomaly detection (fraud detection)

Modern Development Stack

Frontend

  • Next.js 16 — React framework with App Router
  • React 19 — Latest component model
  • Tailwind CSS — Utility-first styling
  • TypeScript — Type-safe development
  • Radix UI — Accessible component primitives

Backend

  • Python 3.10+ — High-performance backend
  • FastAPI — Modern async web framework
  • PostgreSQL — Relational data via AWS RDS
  • SQLAlchemy — ORM for database operations
  • Pydantic — Data validation and serialization

DevOps & Tools

  • Docker — Containerized deployments
  • AWS Amplify — Frontend CI/CD and hosting
  • Alembic — Database migrations
  • ESLint & Prettier — Code quality
  • GitHub Actions — Automated testing and deployment

Security & Data Protection

Data Security

  • ✓ End-to-end encryption for messages and payments
  • ✓ TLS 1.3 for all data in transit
  • ✓ AES-256 encryption at rest on AWS S3
  • ✓ Automated daily backups with point-in-time recovery
  • ✓ VPC isolation for database and compute resources

Compliance & Standards

  • ✓ GDPR-compliant data handling and retention
  • ✓ AWS SOC 2 Type II certified infrastructure
  • ✓ PCI DSS compliance for payment processing
  • ✓ Regular security audits and penetration testing
  • ✓ Privacy Policy and Terms of Service reviewed by legal

AI Roadmap (2026–2027)

Q2 2026: Smart Matching MVP

Launch AI-powered recommendations for creatives based on historical bookings and profile data. 80% faster client-creator matching.

Q3 2026: Computer Vision for Portfolios

Deploy portfolio quality scoring using SageMaker image classification. Automatic tagging and quality assessment for all new uploads.

Q4 2026: Fraud Detection & Trust Scoring

Activate real-time fraud detection and user trust scoring. Automatically flag suspicious activity and provide data-driven trust metrics.

2027: Expanded Verticals & Multi-Language Support

Scale AI matching to additional creative services. Add NLP-powered support for French and other African languages. Geographic expansion across West Africa.

Ready to Experience Smart Creative Discovery?

Joomer combines the trust and transparency you need with the AI-powered intelligence that makes finding and booking creatives effortless.